Unleash Greatness

We’re Crafted:
A Brand-Powered B2B Demand Generation Agency for Manufacturers.

Where Innovation Never Goes Unnoticed

At Crafted we unleash the true potential of manufacturers, showcasing what makes you unique through insight-driven marketing strategies, branding, and demand-generation programs that drive measurable results. Your innovations are changing the world – we celebrate that and empower you to grow by capitalizing on the things that make you different.

SOLUTIONS

Your Unique Marketing Challenges Require Industry Specific Solutions

Your challenges are unique to manufacturing. At Crafted we work daily with manufacturing leaders, just like you, and understand the nuanced challenges that you face. Here are challenges we often hear and our point of view.

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YOUR CHALLENGE

Show marketing attribution to revenue when the distributor owns the customer relationship.

An alternative lies within a strong understanding of the customer journey, the roles the distributor and the manufacturer play and how to connect the dots while creating a seamless co-branded experience.

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YOUR CHALLENGE

A significant portion of our leads come from tradeshows.

To adapt to the new buyer journey touchpoints, manufacturers must innovate. To win, manufacturers must create an immersive human experience that remove barriers and reduce the sales cycle.

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YOUR CHALLENGE

My brand doesn’t “look the part.”

The competitive landscape for manufacturing continues to increase. This challenge is not going away any time soon. And to win, you’re going to have to start “looking the part”.

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YOUR CHALLENGE

Sales is dictating our marketing priorities.

Sales focused manufacturers don’t leverage the marketing team to achieve their business growth goals. However, when marketing priorities are aligned with business goals, sales and marketing can work together as an integrated revenue generating team.

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WORK

Your Unique Innovations Are Our Focus. Let’s Unleash Your Greatness

We relentlessly pursue your revenue and business goals through brand-focused demand generation programs. Our work speaks for itself.

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Insights

Why Entitled Market Share is Killing Your Brand Experience

The competitive landscape for manufacturing continues to increase. Thanks to advancements in technology, barriers to entry are falling by the wayside. More and more hungry, competitive entrepreneurs are setting up shop…maybe even in your backyard. Look around. Are there any new competitors in your market? Is your sales team complaining about how tough it is getting out there?

Insights Entitled Market Share

Connect

We Accept Your Challenges

Are you ready to unleash your greatness? Reach out and start a conversation with the Crafted team today. This is not a sales call – we want to know what makes you tick, what you’re looking for and how we can help you.

We Accept

Crafted is hiring a Digital Marketing Manager. Join our team!

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