CRAFTED Agency

Show Them What You're Made Of

Leverage the power of authenticity to connect with your customers and drive business growth.

You make your living in manufacturing, so do we. Only instead of making products, we tell the stories about the products you make. In the right language, to the right people. The fact is, there’s no other company in the world quite like yours. That not only sets you apart, it makes you authentic. This authenticity is a powerful thing. When expressed the right way, it will draw prospects in, create a connection and make them believe.

Our job is to find what it is that makes you authentic and articulate it in a way that generates leads, builds your brand, and ultimately, transforms your business. When you make things as expertly as you do, people should hear about it. Convincingly. Authentically. Loudly. This is manufacturing – there’s no better place to make some noise.

No matter where you are in your growth cycle, you won't stay there for long.

Brand

Brand

Brand Strategy, Brand Creation and Identity, Brand Workshops, Identity Application, Logo Refresh
Website

Website

Prototyping, Responsive Design, Development, Content Creation, Integration, Conversion Path Optimization, Ongoing Consulting
Lead Generation

Lead Generation

Inbound Marketing, SEO, Email Marketing, Social Media And Search Advertising, Marketing Automation
Trade Show

Trade Show

Booth Design, Signage, Pre/Post Show Campaigns, Lobby, Showroom, Dimensional Branding, Walking Tours
Sales Enablement

Sales Enablement

Sales Kits, One-Sheets, Case Studies, Asset Management, Brochures, Email Templates, Channel Marketing Support

Our work is meant to turn your prospects into customers, and customers into brand advocates.

NEWCase Study

Rebranding from the Inside Out

Client: Dynacast International

Work

Stretching the Imagination into Form

Client: Oerlikon

Work

When Is a Lobby Not a Lobby?

Client: National Gypsum

We collaborate with some of the finest companies in the world to help translate their manufacturing excellence into marketing success.

We’re here to help our manufacturing clients realize and capitalize on the uniqueness of what they do. The only way to accomplish that is by rolling up our sleeves and immersing ourselves in their world. Luckily, it’s a place we know quite well.

Crafted helped uncover our truths and celebrate our differentiation, and was rewarding to our team in many ways.
Nina Snelling
Global Marketing Manager, Dynacast International

We're insightful.

NEWBlog Post

Look the Part or Risk Losing Valuable Market Share

By Rob Hawse
The competitive landscape for manufacturing continues to increase. To win, you must start “looking the part”.
NEWBlog Post

Uncover Your True Competitive Advantage Through 'Living Your Brand'

By Rob Hawse
Manufacturers are missing the mark on brand. But, those that live their brand & deliver authentic brand experiences will gain a large competitive advantage.

Ready to get started?

Great work starts with a meaningful conversation. Request an initial consultation with us, today.